Sustainable Management Futures of Ford Motor Company Essay

Sustainable Management Futures of Ford Motor Company - Essay Example Globalisation had increased the trade flow between countries by liberating trade barriers which had helped Ford to expand their sales in foreign countries. Several governments of foreign countries had developed good technological collaboration and permitted foreign ownership which had helped Ford to increase their resources and develop latest model to manage with the current market condition (Ivory Research Ltd, 2011). Economic Economical factor can influence the automotive industry. The GDP growth rate can determine the purchasing power of any country which is the most crucial factor for operating any business. Ford Motor Company operates in major economies such as China, America, the UK, India, Australia and others where the GDP growth rate and vehicle market condition are good (Ivory Research Ltd, 2011). Social Social factors such as customer attitudes, demographic factor play a vital role in automotive industry. For example, in countries such as America, people prefer large comfo rtable car, while on the other hand, people of the UK usually prefer small vehicles. These factors can affect the attractiveness of vehicle market in a particular country. From the graph below it can be seen that the demand of large vehicle had increased by 202% between the year 2003 and first quarter of 2004. Source: (Ivory Research Ltd, 2011). Technological In this era, the preferences of technological improvement had increased rapidly. People prefer more advanced and technological features in their cars. The Ford Motor Company always utilises good technology in their vehicle and it provides high quality vehicle for efficient use. It also allows customers to view the product’s features online and... The researcher states that in the 21st century, Ford Company had experienced several issues and most important issues are economic recession, usage of energy and other environmental aspects. This essay focuses on the discussion of how Ford had responded every issue and proved as one of the top car manufacturers in the world today. It has developed new technology and decreased the CO2 emission along with increased sales. It is stated that Ford is concerned for both green environment and global economy and thus it develops car which has less impact on environment and is affordable by most customer. Ford focuses on developing solution to resolve global issues and help customer live better life. Ford strives to be a leader in fuel efficient technology. The researcher states that Ford aims to create electric vehicle in order to capture the electric vehicle market. Over the years, Ford has decreased the usage of energy by initiating various programs, mentioned in the essay. Ford had made c ontinuous progress with regards to product quality, durability and security of vehicle and continued good progress in various environmental issues. In 2010, Ford was awarded as the ‘World’s Most Ethical Company’ because of good corporate social responsibility attempts and sound business practices. The researcher then concluds that Ford always provides product according to customer choice and with their convenient strategic business policy, Ford is determined to rank among the leaders of global automobile industry.

Organizational Environment Case Study Example | Topics and Well Written Essays - 1000 words

Organizational Environment - Case Study Example The link between innovation and the competitiveness of a business depends on the ability of the business to adapt strategically to the market it is in. Adaptation to a particular market is a dynamic process and can only be achieved as a long-term project and must consider other factors that may be external in nature and may also be affected by previous decisions on strategic positioning in the market. The ability to innovate is one key factor that dictates whether a business will be able to survive in the market and its performance. Therefore, a business must be able to conceptualize an adaptation strategy by having the correct strategy, structure and internal alignment that will position it competitively in the market both through the internal and the external environment (Eunni, Post and Berger 2003). HKM can develop can develop a functional structure as its organizational structure as the company is set to grow into a larger company but is interested in the economies of scale thro ugh the production of large quantities of the products but at a lower cost. This can be achieved by having highly efficient and specific divisions with specialized tasks, in this case the production of designs. Being dependent on the environment or the market to dictate the sale of the designs, HKM must adopt the open system in order to know what is going on in the business market especially concerning the customers, the suppliers and the competitors. The fact that the market seems stable for HKM in that he is assured of constant market for the designs; he can adopt a mechanist management system in the organization structure. In this kind of arrangement, HKM will consider the specialized differentiation of the functional tasks facing the partnership and break them down. He will also have to distinguish the abstract nature of each task that may be pursued with techniques or purposes that are different from those of the business as well as reconcile each level in the hierarchy. This f orm of structure that applies to HKM must also determine the precise definition of the rights and obligations attached to each party and how they transit to responsibilities of a functional position (Burns and Stalker, 1961). Harold and his partners must therefore be aware of the environment they operate in so as to survive as well as to know its domain or field of action. Daft (2010) states that this will be dependent on the products, services and the markets that the business is intending to serve as compared to its business objectives. Assuming that the product and the market that are to be produced by Harold and his new partners are perfectively competitive, the price is one of the most important factors that are to be considered. The price should be set at the market level through the interaction of supply and demand in that all the organizational structures put in place must consider the demand and the supply of the targeted market. Further before increasing the quantities of the goods in the market, the firm must decide how much labor that will be required for the business that will ensure that there is maximization of the profits in line with the objectives of the business (Plantes and Finrock, 2009). Before increasing the quantities of production of the products, Harold must identify and evaluate the competition, their number, size, location, strengths and weaknesses and how the business can overcome the